Essential Brand Identity Package

show up with clarity and confidence

You’ve worked hard to get where you are. Maybe you’re a professional ready to take the next step, or a small business owner building something meaningful. But when it comes to your brand, you’re not quite sure how to show up—or how to make it feel like ‘you.’

The Essential Brand Package is here to help. We simplify the process, combining visuals, messaging, and strategy into a foundation that reflects your story and values—so you can show up confidently, connect with the right people, and grow with intention.

As Donald Miller, author and brand strategist, wisely said, “People don’t buy the best products; they buy the ones they can understand the fastest.”

We know how hard you’ve worked to build your business, and we understand that creating a brand that truly reflects your values while connecting with the right people can be daunting. You’re juggling many responsibilities—trying to grow your business, serve your clients, and make decisions that feel aligned with your purpose. It’s easy to feel lost in the process. That’s where we come in.

At Acorn Creative Consulting, we help you create a brand that serves as both a compass for internal decision-making and a tool for building meaningful connections with your audience. With the Essential Brand Identity Package, we’ll guide you through a process that makes your brand clear, authentic, and aligned with your vision, so you can build trust, loyalty, and sustainable growth.

Why This Matters

Your brand is more than just your public-facing identity—it’s a framework that shapes how your business operates and how it communicates its value to the world. Internally, your brand provides clarity and alignment, helping you and your team make decisions that stay true to your mission and long-term goals. Externally, your brand is how you connect with your audience, demonstrating that you understand their challenges and are uniquely equipped to solve them. By creating a brand that authentically reflects your values and communicates effectively, you build a foundation for lasting success—one that supports both internal consistency and external impact.

Tier 1: Personal Professional Branding

Investment: Starting at $1,000

Who It’s For:

  • Professionals, consultants, and solopreneurs who want their story to shine and their brand to feel aligned.

Core messaging:

We’ll shape your story—your value proposition, positioning, and the unique strengths that set you apart.

1-Page Brand Guide

Clear, easy-to-follow guidelines for showing up consistently across platforms.

Visual Identity essentials

A simple, professional logo (1 concept, 1 revision), color palette, and typography that feels like you.

Core Strategy Foundations:

We clarify your story, discover your audience, and align your values with how you show up.

LinkedIn & Bio Refresh

A polished LinkedIn profile and professional bio to help you stand out.

Tier 2: Small Business Essentials

Investment: $2,500 - $3,500

Who It’s For:

  • Small business owners and startups looking for a professional, cohesive brand foundation that makes marketing easier.

Mini Brand Style Guide

A simple guide for applying visuals and messaging consistently.

Visual Identity Suite

A full logo suite (primary, secondary, favicon), custom color palette, and typography.

Social Media Starter Kit

Branded profile images, cover designs, and 3 Canva templates to help you tell your story online.

Messaging Guide

Your value proposition and tone-of-voice basics so your story connects with the right people.

Our Process

At Acorn Creative Consulting, we believe building a strong brand is a collaborative journey. We’ll work with you every step of the way to ensure your brand feels aligned with your vision, resonates with your audience, and acts as a tool for sustainable growth.

  1. Discovery Session

    We’ll begin with an in-depth session to explore your brand’s core values, audience, and vision. This helps ensure your brand is grounded in your purpose and resonates deeply with your team and audience.

  2. Concept Development

    Based on insights from the discovery session, we’ll develop three initial logo concepts and present visual identity options that reflect your brand’s essence and connect with your audience.

  3. Feedback & Revisions

    You’ll have the opportunity to review the concepts and provide feedback. We offer two rounds of revisions to make sure your brand feels aligned with your vision and communicates clearly.

  4. Final Delivery

    Once the designs are finalized, you’ll receive all your digital assets, including your logo in multiple formats, your messaging framework, and your brand style guide—everything you need to maintain a cohesive brand as your business grows.

Investment & Timeline

The Essential Brand Package starts at $1,000 for professionals and $2,500 for small businesses. Most projects are completed within 4–6 weeks, giving you a polished, professional foundation without the overwhelm.

Don’t See a Package That Works for You?

We understand that every business is unique. If you don’t see a package that fits your specific needs, we’ll work with you to create a custom solution tailored to your brand’s goals.

Ready to Build Your Brand?

Your story deserves to be seen and heard. Let’s create a brand that reflects who you are, connects with the people who matter most, and sets the foundation for what’s next.